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	<description>Breakthrough Performance</description>
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		<title>Atwul Gawande on the Value of Coaching</title>
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		<description><![CDATA[From the New Yorker
ANNALS OF MEDICINE
PERSONAL BEST
Top athletes and singers have coaches. Should you?
by Atul Gawande
October 3, 2011
No matter how well trained people are, few can sustain their best performance on their own. That’s where coaching comes in.
I’ve been a surgeon for eight years. For the past couple of them, my performance in the operating [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.newyorker.com/reporting/2011/10/03/111003fa_fact_gawande#ixzz1jk1TyOGD">From the New Yorker</a></p>
<p><a href="http://www.newyorker.com/reporting/2011/10/03/111003fa_fact_gawande#ixzz1jk1TyOGD"></a><span>ANNALS OF MEDICINE</span></p>
<p><span>PERSONAL BEST<br />
</span><em>Top athletes and singers have coaches. Should you?</em></p>
<div>by <span><a href="http://www.newyorker.com/magazine/bios/atul_gawande/search?contributorName=atul%20gawande">Atul Gawande</a></span></div>
<p>October 3, 2011</p>
<p><em>No matter how well trained people are, few can sustain their best performance on their own. That’s where coaching comes in.</em></p>
<p>I’ve been a surgeon for eight years. For the past couple of them, my performance in the operating room has reached a plateau. I’d like to think it’s a good thing—I’ve arrived at my professional peak. But mainly it seems as if I’ve just stopped getting better.</p>
<p><span>During the first two or three years in practice, your skills seem to improve almost daily. It’s not about hand-eye coördination—you have that down halfway through your residency. As one of my professors once explained, doing surgery is no more physically difficult than writing in cursive. Surgical mastery is about familiarity and judgment. You learn the problems that can occur during a particular procedure or with a particular condition, and you learn how to either prevent or respond to those problems.</span></p>
<p><span>Say you’ve got a patient who needs surgery for appendicitis. These days, surgeons will typically do a laparoscopic appendectomy. You slide a small camera—a laparoscope—into the abdomen through a quarter-inch incision near the belly button, insert a long grasper through an incision beneath the waistline, and push a device for stapling and cutting through an incision in the left lower abdomen. Use the grasper to pick up the finger-size appendix, fire the stapler across its base and across the vessels feeding it, drop the severed organ into a plastic bag, and pull it out. Close up, and you’re done. That’s how you like it to go, anyway. But often it doesn’t.</span></p>
<p><span>Even before you start, you need to make some judgments. Unusual anatomy, severe obesity, or internal scars from previous abdominal surgery could make it difficult to get the camera in safely; you don’t want to poke it into a loop of intestine. You have to decide which camera-insertion method to use—there’s a range of options—or whether to abandon the high-tech approach and do the operation the traditional way, with a wide-open incision that lets you see everything directly. If you do get your camera and instruments inside, you may have trouble grasping the appendix. Infection turns it into a fat, bloody, inflamed worm that sticks to everything around it—bowel, blood vessels, an ovary, the pelvic sidewall—and to free it you have to choose from a variety of tools and techniques. You can use a long cotton-tipped instrument to try to push the surrounding attachments away. You can use electrocautery, a hook, a pair of scissors, a sharp-tip dissector, a blunt-tip dissector, a right-angle dissector, or a suction device. You can adjust the operating table so that the patient’s head is down and his feet are up, allowing gravity to pull the viscera in the right direction. Or you can just grab whatever part of the appendix is visible and pull really hard.</span></p>
<p><span>Once you have the little organ in view, you may find that appendicitis was the wrong diagnosis. It might be a tumor of the appendix, Crohn’s disease, or an ovarian condition that happened to have inflamed the nearby appendix. Then you’d have to decide whether you need additional equipment or personnel—maybe it’s time to enlist another surgeon.</span></p>
<p><span>Over time, you learn how to head off problems, and, when you can’t, you arrive at solutions with less fumbling and more assurance. After eight years, I’ve performed more than two thousand operations. Three-quarters have involved my specialty, endocrine surgery—surgery for endocrine organs such as the thyroid, the parathyroid, and the adrenal glands. The rest have involved everything from simple biopsies to colon cancer. For my specialized cases, I’ve come to know most of the serious difficulties that could arise, and have worked out solutions. For the others, I’ve gained confidence in my ability to handle a wide range of situations, and to improvise when necessary.</span></p>
<p><span>As I went along, I compared my results against national data, and I began beating the averages. My rates of complications moved steadily lower and lower. And then, a couple of years ago, they didn’t. It started to seem that the only direction things could go from here was the wrong one.</span></p>
<p><span>Maybe this is what happens when you turn forty-five. Surgery is, at least, a relatively late-peaking career. It’s not like mathematics or baseball or pop music, where your best work is often behind you by the time you’re thirty. Jobs that involve the complexities of people or nature seem to take the longest to master: the average age at which S. &amp; P. 500 chief executive officers are hired is fifty-two, and the age of maximum productivity for geologists, one study estimated, is around fifty-four. Surgeons apparently fall somewhere between the extremes, requiring both physical stamina and the judgment that comes with experience. Apparently, I’d arrived at that middle point.</span></p>
<p><span>It wouldn’t have been the first time I’d hit a plateau. I grew up in Ohio, and when I was in high school I hoped to become a serious tennis player. But I peaked at seventeen. That was the year that Danny Trevas and I climbed to the top tier for doubles in the Ohio Valley. I qualified to play singles in a couple of national tournaments, only to be smothered in the first round both times. The kids at that level were playing a different game than I was. At Stanford, where I went to college, the tennis team ranked No. 1 in the nation, and I had no chance of being picked. That meant spending the past twenty-five years trying to slow the steady decline of my game.</span></p>
<p><span>I still love getting out on the court on a warm summer day, swinging a racquet strung to fifty-six pounds of tension at a two-ounce felt-covered sphere, and trying for those increasingly elusive moments when my racquet feels like an extension of my arm, and my legs are putting me exactly where the ball is going to be. But I came to accept that I’d never be remotely as good as I was when I was seventeen. In the hope of not losing my game altogether, I play when I can. I often bring my racquet on trips, for instance, and look for time to squeeze in a match.</span></p>
<p><span>One July day a couple of years ago, when I was at a medical meeting in Nantucket, I had an afternoon free and went looking for someone to hit with. I found a local tennis club and asked if there was anyone who wanted to play. There wasn’t. I saw that there was a ball machine, and I asked the club pro if I could use it to practice ground strokes. He told me that it was for members only. But I could pay for a lesson and hit with him.</span></p>
<p><span>He was in his early twenties, a recent graduate who’d played on his college team. We hit back and forth for a while. He went easy on me at first, and then started running me around. I served a few points, and the tennis coach in him came out. You know, he said, you could get more power from your serve.</span></p>
<p><span>I was dubious. My serve had always been the best part of my game. But I listened. He had me pay attention to my feet as I served, and I gradually recognized that my legs weren’t really underneath me when I swung my racquet up into the air. My right leg dragged a few inches behind my body, reducing my power. With a few minutes of tinkering, he’d added at least ten miles an hour to my serve. I was serving harder than I ever had in my life.</span></p>
<p><span>Not long afterward, I watched Rafael Nadal play a tournament match on the Tennis Channel. The camera flashed to his coach, and the obvious struck me as interesting: even Rafael Nadal has a coach. Nearly every élite tennis player in the world does. Professional athletes use coaches to make sure they are as good as they can be.</span></p>
<p><span>But doctors don’t. I’d paid to have a kid just out of college look at my serve. So why did I find it inconceivable to pay someone to come into my operating room and coach me on my surgical technique?</span></p>
<p><span>What we think of as coaching was, sports historians say, a distinctly American development. During the nineteenth century, Britain had the more avid sporting culture; its leisure classes went in for games like cricket, golf, and soccer. But the aristocratic origins produced an ethos of amateurism: you didn’t want to seem to be trying too hard. For the Brits, coaching, even practicing, was, well, unsporting. In America, a more competitive and entrepreneurial spirit took hold. In 1875, Harvard and Yale played one of the nation’s first American-rules football games. Yale soon employed a head coach for the team, the legendary Walter Camp. He established position coaches for individual player development, maintained detailed performance records for each player, and pre-planned every game. Harvard preferred the British approach to sports. In those first three decades, it beat Yale only four times.</span></p>
<p><span>The concept of a coach is slippery. Coaches are not teachers, but they teach. They’re not your boss—in professional tennis, golf, and skating, the athlete hires and fires the coach—but they can be bossy. They don’t even have to be good at the sport. The famous Olympic gymnastics coach Bela Karolyi couldn’t do a split if his life depended on it. Mainly, they observe, they judge, and they guide.</span></p>
<p><span>Coaches are like editors, another slippery invention. Consider Maxwell Perkins, the great Scribner’s editor, who found, nurtured, and published such writers as F. Scott Fitzgerald, Ernest Hemingway, and Thomas Wolfe. “Perkins has the intangible faculty of giving you confidence in yourself and the book you are writing,” one of his writers said in a <em>New Yorker </em>Profile from 1944. “He never tells you what to do,” another writer said. “Instead, he suggests to you, in an extraordinarily inarticulate fashion, what you want to do yourself.”</span></p>
<p><span>The coaching model is different from the traditional conception of pedagogy, where there’s a presumption that, after a certain point, the student no longer needs instruction. You graduate. You’re done. You can go the rest of the way yourself. This is how élite musicians are taught. Barbara Lourie Sand’s book “Teaching Genius” describes the methods of the legendary Juilliard violin instructor Dorothy DeLay. DeLay was a Perkins-like figure who trained an amazing roster of late-twentieth-century virtuosos, including Itzhak Perlman, Nigel Kennedy, Midori, and Sarah Chang. They came to the Juilliard School at a young age—usually after they’d demonstrated talent but reached the limits of what local teachers could offer. They studied with DeLay for a number of years, and then they graduated, launched like ships leaving drydock. She saw her role as preparing them to make their way without her.</span></p>
<p><span>Itzhak Perlman, for instance, arrived at Juilliard, in 1959, at the age of thirteen, and studied there for eight years, working with both DeLay and Ivan Galamian, another revered instructor. Among the key things he learned were discipline, a broad repertoire, and the exigencies of technique. “All DeLay’s students, big or little, have to do their scales, their arpeggios, their études, their Bach, their concertos, and so on,” Sand writes. “By the time they reach their teens, they are expected to be practicing a minimum of five hours a day.” DeLay also taught them to try new and difficult things, to perform without fear. She expanded their sense of possibility. Perlman, disabled by polio, couldn’t play the violin standing, and DeLay was one of the few who were convinced that he could have a concert career. DeLay was, her biographer observed, “basically in the business of teaching her pupils how to think, and to trust their ability to do so effectively.” Musical expertise meant not needing to be coached.</span></p>
<p><span>Doctors understand expertise in the same way. Knowledge of disease and the science of treatment are always evolving. We have to keep developing our capabilities and avoid falling behind. So the training inculcates an ethic of perfectionism. Expertise is thought to be not a static condition but one that doctors must build and sustain for themselves.</span></p>
<p><span>Coaching in pro sports proceeds from a starkly different premise: it considers the teaching model naïve about our human capacity for self-perfection. It holds that, no matter how well prepared people are in their formative years, few can achieve and maintain their best performance on their own. One of these views, it seemed to me, had to be wrong. So I called Itzhak Perlman to find out what he thought.</span></p>
<p><span>I asked him why concert violinists didn’t have coaches, the way top athletes did. He said that he didn’t know, but that it had always seemed a mistake to him. He had enjoyed the services of a coach all along.</span></p>
<p><span>He had a coach? “I was very, very lucky,” Perlman said. His wife, Toby, whom he’d known at Juilliard, was a concert-level violinist, and he’d relied on her for the past forty years. “The great challenge in performing is listening to yourself,” he said. “Your physicality, the sensation that you have as you play the violin, interferes with your accuracy of listening.” What violinists perceive is often quite different from what audiences perceive.</span></p>
<p><span>“My wife always says that I don’t really know how I play,” he told me. “She is an extra ear.” She’d tell him if a passage was too fast or too tight or too mechanical—if there was something that needed fixing. Sometimes she has had to puzzle out what might be wrong, asking another expert to describe what she heard as he played.</span></p>
<p><span>Her ear provided external judgment. “She is very tough, and that’s what I like about it,” Perlman says. He doesn’t always trust his response when he listens to recordings of his performances. He might think something sounds awful, and then realize he was mistaken: “There is a variation in the ability to listen, as well, I’ve found.” He didn’t know if other instrumentalists relied on coaching, but he suspected that many find help like he did. Vocalists, he pointed out, employ voice coaches throughout their careers.</span></p>
<p><span>The professional singers I spoke to describe their coaches in nearly identical terms. “We refer to them as our ‘outside ears,’ ” the great soprano Renée Fleming told me. “The voice is so mysterious and fragile. It’s mostly involuntary muscles that fuel the instrument. What we hear as we are singing is not what the audience hears.” When she’s preparing for a concert, she practices with her vocal coach for ninety minutes or so several times a week. “Our voices are very limited in the amount of time we can use them,” she explains. After they’ve put in the hours to attain professional status, she said, singers have about twenty or thirty years to achieve something near their best, and then to sustain that level. For Fleming, “outside ears” have been invaluable at every point.</span></p>
<p><span>So outside ears, and eyes, are important for concert-calibre musicians and Olympic-level athletes. What about regular professionals, who just want to do what they do as well as they can? I talked to Jim Knight about this. He is the director of the Kansas Coaching Project, at the University of Kansas. He teaches coaching—for schoolteachers. For decades, research has confirmed that the big factor in determining how much students learn is not class size or the extent of standardized testing but the quality of their teachers. Policymakers have pushed mostly carrot-and-stick remedies: firing underperforming teachers, giving merit pay to high performers, penalizing schools with poor student test scores. People like Jim Knight think we should push coaching.</span></p>
<p><span>California researchers in the early nineteen-eighties conducted a five-year study of teacher-skill development in eighty schools, and noticed something interesting. Workshops led teachers to use new skills in the classroom only ten per cent of the time. Even when a practice session with demonstrations and personal feedback was added, fewer than twenty per cent made the change. But when coaching was introduced—when a colleague watched them try the new skills in their own classroom and provided suggestions—adoption rates passed ninety per cent. A spate of small randomized trials confirmed the effect. Coached teachers were more effective, and their students did better on tests.</span></p>
<p><span>Knight experienced it himself. Two decades ago, he was trying to teach writing to students at a community college in Toronto, and floundering. He studied techniques for teaching students how to write coherent sentences and organize their paragraphs. But he didn’t get anywhere until a colleague came into the classroom and coached him through the changes he was trying to make. He won an award for innovation in teaching, and eventually wrote a Ph.D. dissertation at the University of Kansas on measures to improve pedagogy. Then he got funding to train coaches for every school in Topeka, and he has been expanding his program ever since. Coaching programs have now spread to hundreds of school districts across the country.</span></p>
<p><span>There have been encouraging early results, but the data haven’t yet been analyzed on a large scale. One thing that seems clear, though, is that not all coaches are effective. I asked Knight to show me what makes for good coaching.</span></p>
<p><span>We met early one May morning at Leslie H. Walton Middle School, in Albemarle County, Virginia. In 2009, the Albemarle County public schools created an instructional-coaching program, based in part on Knight’s methods. It recruited twenty-four teacher coaches for the twenty-seven schools in the semi-rural district. (Charlottesville is the county seat, but it runs a separate school district.) Many teacher-coaching programs concentrate on newer teachers, and this one is no exception. All teachers in their first two years are required to accept a coach, but the program also offers coaching to any teacher who wants it.</span></p>
<p><span>Not everyone has. Researchers from the University of Virginia found that many teachers see no need for coaching. Others hate the idea of being observed in the classroom, or fear that using a coach makes them look incompetent, or are convinced, despite assurances, that the coaches are reporting their evaluations to the principal. And some are skeptical that the school’s particular coaches would be of any use.</span></p>
<p><span>To find its coaches, the program took applications from any teachers in the system who were willing to cross over to the back of the classroom for a couple of years and teach colleagues instead of students. They were selected for their skills with people, and they studied the methods developed by Knight and others. But they did not necessarily have any special expertise in a content area, like math or science. The coaches assigned to Walton Middle School were John Hobson, a bushy-bearded high-school history teacher who was just thirty-three years old when he started but had been a successful baseball and tennis coach, and Diane Harding, a teacher who had two decades of experience but had spent the previous seven years out of the classroom, serving as a technology specialist.</span></p>
<p><span>Nonetheless, many veteran teachers—including some of the best—signed up to let the outsiders in. Jennie Critzer, an eighth-grade math teacher, was one of those teachers, and we descended on her first-period algebra class as a small troupe—Jim Knight, me, and both coaches. (The school seemed eager to have me see what both do.)</span></p>
<p><span>After the students found their seats—some had to search a little, because Critzer had scrambled the assigned seating, as she often does, to “keep things fresh”—she got to work. She had been a math teacher at Walton Middle School for ten years. She taught three ninety-minute classes a day with anywhere from twenty to thirty students. And she had every class structured down to the minute.</span></p>
<p><span>Today, she said, they would be learning how to simplify radicals. She had already put a “Do Now” problem on the whiteboard: “Simplify √36 and √32.” She gave the kids three minutes to get as far as they could, and walked the rows of desks with a white egg timer in her hand as the students went at it. With her blond pigtails, purple striped sack dress, flip-flops, and painted toenails, each a different color, she looked like a graduate student headed to a beach party. But she carried herself with an air of easy command. The timer sounded.</span></p>
<p><span>For thirty seconds, she had the students compare their results with those of the partner next to them. Then she called on a student at random for the first problem, the simplified form of √36. “Six,” the girl said.</span></p>
<p><span>“Stand up if you got six,” Critzer said. Everyone stood up.</span></p>
<p><span>She turned to the harder problem of simplifying √32. No one got the answer, 4 √2. It was a middle-level algebra class; the kids didn’t have a lot of confidence when it came to math. Yet her job was to hold their attention and get them to grasp and apply three highly abstract concepts—the concepts of radicals, of perfect squares, and of factoring. In the course of one class, she did just that.</span></p>
<p><span>She set a clear goal, announcing that by the end of class the students would know how to write numbers like √32 in a simplified form without using a decimal or a fraction. Then she broke the task into steps. She had the students punch √32 into their calculators and see what number they got (5.66). She had them try explaining to their partner how whole numbers differed from decimals. (“Thirty seconds, everyone.”) She had them write down other numbers whose square root was a whole number. She made them visualize, verbalize, and write the idea. Soon, they’d figured out how to find the factors of the number under the radical sign, and then how to move factors from under the radical sign to outside the radical sign.</span></p>
<p><span>Toward the end, she had her students try simplifying √20. They had one minute. One of the boys who’d looked alternately baffled and distracted for the first half of class hunched over his notebook scratching out an answer with his pencil. “This is so easy now,” he announced.</span></p>
<p><span>I told the coaches that I didn’t see how Critzer could have done better. They said that every teacher has something to work on. It could involve student behavior, or class preparation, or time management, or any number of other things. The coaches let the teachers choose the direction for coaching. They usually know better than anyone what their difficulties are.</span></p>
<p><span>Critzer’s concern for the last quarter of the school year was whether her students were effectively engaged and learning the material they needed for the state tests. So that’s what her coaches focussed on. Knight teaches coaches to observe a few specifics: whether the teacher has an effective plan for instruction; how many students are engaged in the material; whether they interact respectfully; whether they engage in high-level conversations; whether they understand how they are progressing, or failing to progress.</span></p>
<p><span>Novice teachers often struggle with the basic behavioral issues. Hobson told me of one such teacher, whose students included a hugely disruptive boy. Hobson took her to observe the boy in another teacher’s classroom, where he behaved like a prince. Only then did the teacher see that her style was the problem. She let students speak—and shout, and interrupt—without raising their hands, and go to the bathroom without asking. Then she got angry when things got out of control.</span></p>
<p><span>Jennie Critzer had no trouble maintaining classroom discipline, and she skillfully used a variety of what teachers call “learning structures”—lecturing, problem-solving, coöperative learning, discussion. But the coaches weren’t convinced that she was getting the best results. Of twenty kids, they noticed, at least four seemed at sea.</span></p>
<p><span>Good coaches know how to break down performance into its critical individual components. In sports, coaches focus on mechanics, conditioning, and strategy, and have ways to break each of those down, in turn. The U.C.L.A. basketball coach John Wooden, at the first squad meeting each season, even had his players practice putting their socks on. He demonstrated just how to do it: he carefully rolled each sock over his toes, up his foot, around the heel, and pulled it up snug, then went back to his toes and smoothed out the material along the sock’s length, making sure there were no wrinkles or creases. He had two purposes in doing this. First, wrinkles cause blisters. Blisters cost games. Second, he wanted his players to learn how crucial seemingly trivial details could be. “Details create success” was the creed of a coach who won ten N.C.A.A. men’s basketball championships.</span></p>
<p><span>At Walton Middle School, Hobson and Harding thought that Critzer should pay close attention to the details of how she used coöperative learning. When she paired the kids off, they observed, most struggled with having a “math conversation.” The worst pairs had a girl with a boy. One boy-girl pair had been unable to talk at all.</span></p>
<p><span>Élite performers, researchers say, must engage in “deliberate practice”—sustained, mindful efforts to develop the full range of abilities that success requires. You have to work at what you’re not good at. In theory, people can do this themselves. But most people do not know where to start or how to proceed. Expertise, as the formula goes, requires going from unconscious incompetence to conscious incompetence to conscious competence and finally to unconscious competence. The coach provides the outside eyes and ears, and makes you aware of where you’re falling short. This is tricky. Human beings resist exposure and critique; our brains are well defended. So coaches use a variety of approaches—showing what other, respected colleagues do, for instance, or reviewing videos of the subject’s performance. The most common, however, is just conversation.</span></p>
<p><span>At lunchtime, Critzer and her coaches sat down at a table in the empty school library. Hobson took the lead. “What worked?” he asked.</span></p>
<p><span>Critzer said she had been trying to increase the time that students spend on independent practice during classes, and she thought she was doing a good job. She was also trying to “break the plane” more—get out from in front of the whiteboard and walk among the students—and that was working nicely. But she knew the next question, and posed it herself: “So what didn’t go well?” She noticed one girl who “clearly wasn’t getting it.” But at the time she hadn’t been sure what to do.</span></p>
<p><span>“How could you help her?” Hobson asked.</span></p>
<p><span>She thought for a moment. “I would need to break the concept down for her more,” she said. “I’ll bring her in during the fifth block.”</span></p>
<p><span>“What else did you notice?”</span></p>
<p><span>“My second class has thirty kids but was more forthcoming. It was actually easier to teach than the first class. This group is less verbal.” Her answer gave the coaches the opening they wanted. They mentioned the trouble students had with their math conversations, and the girl-boy pair who didn’t talk at all. “How could you help them be more verbal?”</span></p>
<p><span>Critzer was stumped. Everyone was. The table fell silent. Then Harding had an idea. “How about putting key math words on the board for them to use—like ‘factoring,’ ‘perfect square,’ ‘radical’?” she said. “They could even record the math words they used in their discussion.” Critzer liked the suggestion. It was something to try.</span></p>
<p><span>For half an hour, they worked through the fine points of the observation and formulated plans for what she could practice next. Critzer sat at a short end of the table chatting, the coaches at the long end beside her, Harding leaning toward her on an elbow, Hobson fingering his beard. They looked like three colleagues on a lunch break—which, Knight later explained, was part of what made the two coaches effective.</span></p>
<p><span>He had seen enough coaching to break even their performance down into its components. Good coaches, he said, speak with credibility, make a personal connection, and focus little on themselves. Hobson and Harding “listened more than they talked,” Knight said. “They were one hundred per cent present in the conversation.” They also parcelled out their observations carefully. “It’s not a normal way of communicating—watching what your words are doing,” he said. They had discomfiting information to convey, and they did it directly but respectfully.</span></p>
<p><span>I asked Critzer if she liked the coaching. “I do,” she said. “It works with my personality. I’m very self-critical. So I grabbed a coach from the beginning.” She had been concerned for a while about how to do a better job engaging her kids. “So many things have to come together. I’d exhausted everything I knew to improve.”</span></p>
<p><span>She told me that she had begun to burn out. “I felt really isolated, too,” she said. Coaching had changed that. “My stress level is a lot less now.” That might have been the best news for the students. They kept a great teacher, and saw her get better. “The coaching has definitely changed how satisfying teaching is,” she said.</span></p>
<p><span>I decided to try a coach. I called Robert Osteen, a retired general surgeon, whom I trained under during my residency, to see if he might consider the idea. He’s one of the surgeons I most hoped to emulate in my career. His operations were swift without seeming hurried and elegant without seeming showy. He was calm. I never once saw him lose his temper. He had a plan for every circumstance. He had impeccable judgment. And his patients had unusually few complications.</span></p>
<p><span>He specialized in surgery for tumors of the pancreas, liver, stomach, esophagus, colon, breast, and other organs. One test of a cancer surgeon is knowing when surgery is pointless and when to forge ahead. Osteen never hemmed or hawed, or pushed too far. “Can’t be done,” he’d say upon getting a patient’s abdomen open and discovering a tumor to be more invasive than expected. And, without a pause for lament, he’d begin closing up again.</span></p>
<p><span>Year after year, the senior residents chose him for their annual teaching award. He was an unusual teacher. He never quite told you what to do. As an intern, I did my first splenectomy with him. He did not draw the skin incision to be made with the sterile marking pen the way the other professors did. He just stood there, waiting. Finally, I took the pen, put the felt tip on the skin somewhere, and looked up at him to see if I could make out a glimmer of approval or disapproval. He gave me nothing. I drew a line down the patient’s middle, from just below the sternum to just above the navel.</span></p>
<p><span>“Is that really where you want it?” he said. Osteen’s voice was a low, car-engine growl, tinged with the accent of his boyhood in Savannah, Georgia, and it took me a couple of years to realize that it was not his voice that scared me but his questions. He was invariably trying to get residents to think—to think like surgeons—and his questions exposed how much we had to learn.</span></p>
<p><span>“Yes,” I answered. We proceeded with the operation. Ten minutes into the case, it became obvious that I’d made the incision too small to expose the spleen. “I should have taken the incision down below the navel, huh?” He grunted in the affirmative, and we stopped to extend the incision.</span></p>
<p><span>I reached Osteen at his summer home, on Buzzards Bay. He was enjoying retirement. He spent time with his grandchildren and travelled, and, having been an avid sailor all his life, he had just finished writing a book on nineteenth-century naval mapmaking. He didn’t miss operating, but one day a week he held a teaching conference for residents and medical students. When I explained the experiment I wanted to try, he was game.</span></p>
<p><span>He came to my operating room one morning and stood silently observing from a step stool set back a few feet from the table. He scribbled in a notepad and changed position once in a while, looking over the anesthesia drape or watching from behind me. I was initially self-conscious about being observed by my former teacher. But I was doing an operation—a thyroidectomy for a patient with a cancerous nodule—that I had done around a thousand times, more times than I’ve been to the movies. I was quickly absorbed in the flow of it—the symphony of coördinated movement between me and my surgical assistant, a senior resident, across the table from me, and the surgical technician to my side.</span></p>
<p><span>The case went beautifully. The cancer had not spread beyond the thyroid, and, in eighty-six minutes, we removed the fleshy, butterfly-shaped organ, carefully detaching it from the trachea and from the nerves to the vocal cords. Osteen had rarely done this operation when he was practicing, and I wondered whether he would find anything useful to tell me.</span></p>
<p><span>We sat in the surgeons’ lounge afterward. He saw only small things, he said, but, if I were trying to keep a problem from happening even once in my next hundred operations, it’s the small things I had to worry about. He noticed that I’d positioned and draped the patient perfectly for me, standing on his left side, but not for anyone else. The draping hemmed in the surgical assistant across the table on the patient’s right side, restricting his left arm, and hampering his ability to pull the wound upward. At one point in the operation, we found ourselves struggling to see up high enough in the neck on that side. The draping also pushed the medical student off to the surgical assistant’s right, where he couldn’t help at all. I should have made more room to the left, which would have allowed the student to hold the retractor and freed the surgical assistant’s left hand.</span></p>
<p><span>Osteen also asked me to pay more attention to my elbows. At various points during the operation, he observed, my right elbow rose to the level of my shoulder, on occasion higher. “You cannot achieve precision with your elbow in the air,” he said. A surgeon’s elbows should be loose and down by his sides. “When you are tempted to raise your elbow, that means you need to either move your feet”—because you’re standing in the wrong position—“or choose a different instrument.”</span></p>
<p><span>He had a whole list of observations like this. His notepad was dense with small print. I operate with magnifying loupes and wasn’t aware how much this restricted my peripheral vision. I never noticed, for example, that at one point the patient had blood-pressure problems, which the anesthesiologist was monitoring. Nor did I realize that, for about half an hour, the operating light drifted out of the wound; I was operating with light from reflected surfaces. Osteen pointed out that the instruments I’d chosen for holding the incision open had got tangled up, wasting time.</span></p>
<p><span>That one twenty-minute discussion gave me more to consider and work on than I’d had in the past five years. It had been strange and more than a little awkward having to explain to the surgical team why Osteen was spending the morning with us. “He’s here to coach me,” I’d said. Yet the stranger thing, it occurred to me, was that no senior colleague had come to observe me in the eight years since I’d established my surgical practice. Like most work, medical practice is largely unseen by anyone who might raise one’s sights. I’d had no outside ears and eyes.</span></p>
<p><span>Osteen has continued to coach me in the months since that experiment. I take his observations, work on them for a few weeks, and then get together with him again. The mechanics of the interaction are still evolving. Surgical performance begins well before the operating room, with the choice made in the clinic of whether to operate in the first place. Osteen and I have spent time examining the way I plan before surgery. I’ve also begun taking time to do something I’d rarely done before—watch other colleagues operate in order to gather ideas about what I could do.</span></p>
<p><span>A former colleague at my hospital, the cancer surgeon Caprice Greenberg, has become a pioneer in using video in the operating room. She had the idea that routine, high-quality video recordings of operations could enable us to figure out why some patients fare better than others. If we learned what techniques made the difference, we could even try to coach for them. The work is still in its early stages. So far, a handful of surgeons have had their operations taped, and begun reviewing them with a colleague.</span></p>
<p><span>I was one of the surgeons who got to try it. It was like going over a game tape. One rainy afternoon, I brought my laptop to Osteen’s kitchen, and we watched a recording of another thyroidectomy I’d performed. Three video pictures of the operation streamed on the screen—one from a camera in the operating light, one from a wide-angle room camera, and one with the feed from the anesthesia monitor. A boom microphone picked up the sound.</span></p>
<p><span>Osteen liked how I’d changed the patient’s positioning and draping. “See? Right there!” He pointed at the screen. “The assistant is able to help you now.” At one point, the light drifted out of the wound and we watched to see how long it took me to realize I’d lost direct illumination: four minutes, instead of half an hour.</span></p>
<p><span>“Good,” he said. “You’re paying more attention.”</span></p>
<p><span>He had new pointers for me. He wanted me to let the residents struggle thirty seconds more when I asked them to help with a task. I tended to give them precise instructions as soon as progress slowed. “No, use the DeBakey forceps,” I’d say, or “Move the retractor first.” Osteen’s advice: “Get them to think.” It’s the only way people learn.</span></p>
<p><span>And together we identified a critical step in a thyroidectomy to work on: finding and preserving the parathyroid glands—four fatty glands the size of a yellow split pea that sit on the surface of the thyroid gland and are crucial for regulating a person’s calcium levels. The rate at which my patients suffered permanent injury to those little organs had been hovering at two per cent. He wanted me to try lowering the risk further by finding the glands earlier in the operation.</span></p>
<p><span>Since I have taken on a coach, my complication rate has gone down. It’s too soon to know for sure whether that’s not random, but it seems real. I know that I’m learning again. I can’t say that every surgeon needs a coach to do his or her best work, but I’ve discovered that I do.</span></p>
<p><span>Coaching has become a fad in recent years. There are leadership coaches, executive coaches, life coaches, and college-application coaches. Search the Internet, and you’ll find that there’s even Twitter coaching. (“Would you like to learn how to get new customers/clients, make valuable business contacts, and increase your revenue using Twitter? Then this Twitter coaching package is perfect for you”—at about eight hundred dollars for a few hour-long Skype sessions and some e-mail consultation.) Self-improvement has always found a ready market, and most of what’s on offer is simply one-on-one instruction to get amateurs through the essentials. It’s teaching with a trendier name. Coaching aimed at improving the performance of people who are already professionals is less usual. It’s also riskier: bad coaching can make people worse.</span></p>
<p><span>The world-famous high jumper Dick Fosbury, for instance, developed his revolutionary technique—known as the Fosbury Flop—in defiance of his coaches. They wanted him to stick to the time-honored straddle method of going over the high bar leg first, face down. He instinctively wanted to go over head first, back down. It was only by perfecting his odd technique on his own that Fosbury won the gold medal at the 1968 Mexico City Olympics, setting a new record on worldwide television, and reinventing high-jumping overnight.</span></p>
<p><span>Renée Fleming told me that when her original voice coach died, ten years ago, she was nervous about replacing her. She wanted outside ears, but they couldn’t be just anybody’s. “At my stage, when you’re at my level, you don’t really want to go to a new person who might mess things up,” she said. “Somebody might say, ‘You know, you’ve been singing that way for a long time, but why don’t you try this?’ If you lose your path, sometimes you can’t find your way back, and then you lose your confidence onstage and it really is just downhill.”</span></p>
<p><span>The sort of coaching that fosters effective innovation and judgment, not merely the replication of technique, may not be so easy to cultivate. Yet modern society increasingly depends on ordinary people taking responsibility for doing extraordinary things: operating inside people’s bodies, teaching eighth graders algebraic concepts that Euclid would have struggled with, building a highway through a mountain, constructing a wireless computer network across a state, running a factory, reducing a city’s crime rate. In the absence of guidance, how many people can do such complex tasks at the level we require? With a diploma, a few will achieve sustained mastery; with a good coach, many could. We treat guidance for professionals as a luxury—you can guess what gets cut first when school-district budgets are slashed. But coaching may prove essential to the success of modern society.</span></p>
<p><span>There was a moment in sports when employing a coach was unimaginable—and then came a time when not doing so was unimaginable. We care about results in sports, and if we care half as much about results in schools and in hospitals we may reach the same conclusion. Local health systems may need to go the way of the Albemarle school district. We could create coaching programs not only for surgeons but for other doctors, too—internists aiming to sharpen their diagnostic skills, cardiologists aiming to improve their heart-attack outcomes, and all of us who have to figure out ways to use our resources more efficiently. In the past year, I’ve thought nothing of asking my hospital to spend some hundred thousand dollars to upgrade the surgical equipment I use, in the vague hope of giving me finer precision and reducing complications. Avoiding just one major complication saves, on average, fourteen thousand dollars in medical costs—not to mention harm to a human being. So it seems worth it. But the three or four hours I’ve spent with Osteen each month have almost certainly added more to my capabilities than any of this.</span></p>
<p><span>Talk about medical progress, and people think about technology. We await every new cancer drug as if it will be our salvation. We dream of personalized genomics, vaccines against heart disease, and the unfathomed efficiencies from information technology. I would never deny the potential value of such breakthroughs. My teen-age son was spared high-risk aortic surgery a couple of years ago by a brief stent procedure that didn’t exist when he was born. But the capabilities of doctors matter every bit as much as the technology. This is true of all professions. What ultimately makes the difference is how well people use technology. We have devoted disastrously little attention to fostering those abilities.</span></p>
<p><span>A determined effort to introduce coaching could change this. Making sure that the benefits exceed the cost will take work, to be sure. So will finding coaches—though, with the growing pool of retirees, we may already have a ready reserve of accumulated experience and know-how. The greatest difficulty, though, may simply be a profession’s willingness to accept the idea. The prospect of coaching forces awkward questions about how we regard failure. I thought about this after another case of mine that Bob Osteen came to observe. It didn’t go so well.</span></p>
<p><span>The patient was a woman with a large tumor in the adrenal gland atop her right kidney, and I had decided to remove it using a laparoscope. Some surgeons might have questioned this decision. When adrenal tumors get to be a certain size, they can’t be removed laparoscopically—you have to do a traditional, open operation and get your hands inside. I persisted, though, and soon had cause for regret. Working my way around this tumor with a ten-millimetre camera on the end of a foot-and-a-half-long wand was like trying to find my way around a mountain with a penlight. I continued with my folly too long, and caused bleeding in a blind spot. The team had to give her a blood transfusion while I opened her belly wide and did the traditional operation.</span></p>
<p><span>Osteen watched, silent and blank-faced the entire time, taking notes. My cheeks burned; I was mortified. I wished I’d never asked him along. I tried to be rational about the situation—the patient did fine. But I had let Osteen see my judgment fail; I’d let him see that I may not be who I want to be.</span></p>
<p><span>This is why it will never be easy to submit to coaching, especially for those who are well along in their career. I’m ostensibly an expert. I’d finished long ago with the days of being tested and observed. I am supposed to be past needing such things. Why should I expose myself to scrutiny and fault-finding?</span></p>
<p><span>I have spoken to other surgeons about the idea. “Oh, I can think of a few people who could use some coaching” has been a common reaction. Not many say, “Man, could I use a coach!” Once, I wouldn’t have, either.</span></p>
<p><span>Osteen and I sat together after the operation and broke the case down, weighing the decisions I’d made at various points. He focussed on what I thought went well and what I thought didn’t. He wasn’t sure what I ought to have done differently, he said. But he asked me to think harder about the anatomy of the attachments holding the tumor in.</span></p>
<p><span>“You seemed to have trouble keeping the tissue on tension,” he said. He was right. You can’t free a tumor unless you can lift and hold taut the tissue planes you need to dissect through. Early on, when it had become apparent that I couldn’t see the planes clearly, I could have switched to the open procedure before my poking around caused bleeding. Thinking back, however, I also realized that there was another maneuver I could have tried that might have let me hold the key attachments on tension, and maybe even freed the tumor.</span></p>
<p><span>“Most surgery is done in your head,” Osteen likes to say. Your performance is not determined by where you stand or where your elbow goes. It’s determined by where you decide to stand, where you decide to put your elbow. I knew that he could drive me to make smarter decisions, but that afternoon I recognized the price: exposure.</span></p>
<p><span>For society, too, there are uncomfortable difficulties: we may not be ready to accept—or pay for—a cadre of people who identify the flaws in the professionals upon whom we rely, and yet hold in confidence what they see. Coaching done well may be the most effective intervention designed for human performance. Yet the allegiance of coaches is to the people they work with; their success depends on it. And the existence of a coach requires an acknowledgment that even expert practitioners have significant room for improvement. Are we ready to confront this fact when we’re in their care?</span></p>
<p><span>“Who’s that?” a patient asked me as she awaited anesthesia and noticed Osteen standing off to the side of the operating room, notebook in hand.</span></p>
<p><span>I was flummoxed for a moment. He wasn’t a student or a visiting professor. Calling him “an observer” didn’t sound quite right, either.</span></p>
<p><span>“He’s a colleague,” I said. “I asked him along to observe and see if he saw things I could improve.”</span></p>
<p><span>The patient gave me a look that was somewhere between puzzlement and alarm.</span></p>
<p><span>“He’s like a coach,” I finally said.</span></p>
<p><span>She did not seem reassured. </span><span>♦</span></p>
<p><span>Read more <a href="http://www.newyorker.com/reporting/2011/10/03/111003fa_fact_gawande#ixzz1jk1TyOGD"><span>http://www.newyorker.com/reporting/2011/10/03/111003fa_fact_gawande#ixzz1jk1TyOGD</span></a></span></p>
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		<title>What Great Companies Know About Culture</title>
		<link>http://www.lustiggroup.com/2011/12/what-great-companies-know-about-culture/</link>
		<comments>http://www.lustiggroup.com/2011/12/what-great-companies-know-about-culture/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 20:27:14 +0000</pubDate>
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		<category><![CDATA[Blog]]></category>

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December 14, 2011  by Deidre H. Campbell
HBR Blog Network
Even in this unprecedented business environment, great leaders know they should invest in their people. Those companies who are committed to a strong workplace culture tend to perform well, and now they are featured prominently in a new ranking recently released by Great Place to [...]]]></description>
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<p class="MsoNormal">December 14, 2011  by Deidre H. Campbell<br />
<a href="http://blogs.hbr.org/cs/2011/12/what_great_companies_know_abou.html">HBR Blog Network</a></p>
<p class="MsoNormal">Even in this <a href="http://www.bloomberg.com/news/2011-12-13/fed-s-communications-should-reflect-an-uncertain-world-view.html"><span>unprecedented business environment</span></a>, great leaders know they should invest in their people. Those companies who are committed to a strong workplace culture tend to perform well, and now they are featured prominently in a new ranking recently released by Great Place to Work Institute. Among the top performers on the <a href="http://www.greatplacetowork.com/best-companies/worlds-best-multinationals"><span>2011 World&#8217;s Best Multinational Companies</span></a> list are culturally-strong technology companies such as Microsoft, NetApp, SAS, and Google.</p>
<p class="MsoNormal"><span>But is there a direct correlation between employee investment and the balance sheet? As <a href="http://hbswk.hbs.edu/item/6818.html"><span>Prof. James L. Heskett</span></a> wrote in his latest book <em>The Culture Cycle</em>, effective culture can account for 20-30 percent of the differential in corporate performance when compared with &#8220;culturally unremarkable&#8221; competitors.</span></p>
<p class="MsoNormal"><span>To better understand the ROI, my company, Burson-Marsteller, teamed up with the Great Place to Work Institute to ask senior executives from top-ranked companies about the value of a positive work environment. The survey garnered responses from 20 of the top 25 companies in the global workplace ranking. Here&#8217;s what those companies do in common:</span></p>
<p class="MsoNormal"><strong><span>They invest more in their employees.</span></strong><span> The response came back resoundingly: It&#8217;s simply good for business. Rather than cutting back or eliminating programs, 30 percent of top-ranked companies are investing more in work-life programs, such as flex-time, health benefits, and employee perks. The remaining 70 percent have held steady the level of investment.</span></p>
<p class="MsoNormal"><strong><span>They&#8217;re upgrading.</span></strong><span> Old-fashioned benefits like health insurance, family leave, and flex time ranked only 15 percent when considering most valued HR offerings. Traditional onsite benefits, such as cafeterias, childcare, massages, and volunteer opportunities ranked a mere 5 percent when determining what benefits provide stability during economic uncertainty. Instead programs that offer the most stability, as reported by 75 percent of respondents, are those that communicate brand mission and provide career development opportunities.</span></p>
<p class="MsoNormal"><strong><span>They recognize that culture is critical to talent retention.</span></strong><span> When asked which elements of workplace commitment most benefit daily operations, companies ranked culture at 80 percent and recruitment/retention at 70 percent. Competitiveness, customer loyalty, innovation, and productivity — while critical to daily operations — trailed behind with each under 20 percent. In a world where competition for talent is global, star performers seek companies with values that mirror their own.</span></p>
<p class="MsoNormal"><strong><span>They know their audience.</span></strong><span> These companies recognize which stakeholders will watch their every move. For this audience, it&#8217;s imperative to communicate the company&#8217;s commitment to being a great workplace. 70 percent of respondents ranked customers as the most important external audience to understand this crucial point. 35 percent cited investors as the second most important external audience. This means that employees and senior leadership alike should ensure that the brand is understood inside and out by customers and other stakeholders. This blend is special, valuable, and demonstrates the holistic view we have of &#8216;doing business&#8217; in the world.</span></p>
<p class="MsoNormal"><span>Becoming a great workplace is not a transition that will happen overnight. Being a great workplace is the result of a long-term investment in their employees. As the top-ranked companies demonstrate, this kind of investment will increase productivity, improve recruitment and retention, and save costs — all positively impacting the bottom line. In challenging economic times, we are reminded that companies should not only be a great workplace because it is the right thing to do, but because it is good for business.</span></p>
<p><span> <em>Research was led by Brigid Milligan and Ryan Wells of Burson-Marsteller&#8217;s Corporate Practice in collaboration with the Great Place to Work Institute</em></span><!--EndFragment--></p>
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		<title>Four Destructive Myths Most Companies Still Live By</title>
		<link>http://www.lustiggroup.com/2011/11/four-destructive-myths-most-companies-still-live-by/</link>
		<comments>http://www.lustiggroup.com/2011/11/four-destructive-myths-most-companies-still-live-by/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 13:53:00 +0000</pubDate>
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		<description><![CDATA[
By Tony Schwartz  HBR Blog Network
Myth #1: Multitasking is critical in a world of infinite demand.
This myth is based on the assumption that human beings are capable of doing two cognitive tasks at the same time. We&#8217;re not. Instead, we learn to move rapidly between tasks. When we&#8217;re doing one, we&#8217;re actually not even aware [...]]]></description>
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<p>By Tony Schwartz  <a href="http://blogs.hbr.org/schwartz/2011/11/four-destructive-myths-most-co.html">HBR Blog Network</a></p>
<p><strong>Myth #1: Multitasking is critical in a world of infinite demand.</strong></p>
<p>This myth is based on the assumption that human beings are capable of doing two cognitive tasks at the same time. We&#8217;re not. Instead, we learn to move rapidly between tasks. When we&#8217;re doing one, we&#8217;re actually not even aware of the other.</p>
<p>If you&#8217;re on a conference call, for example, and you turn your attention to an incoming email, you&#8217;re missing what&#8217;s happening on the call as long as you&#8217;re checking your email. Equally important, you&#8217;re incurring something called &#8220;switching time.&#8221; That&#8217;s the time it takes to shift from one cognitive activity to another.</p>
<p>On average, according to researcher David Meyer, switching time increases the amount of time it takes to finish the primary task you were working on by an average of 25 percent. In short, juggling activities is incredibly inefficient.</p>
<p>Difficult as it is to focus in the face of the endless distractions we all now face, it&#8217;s far and away the most<a href="http://blogs.hbr.org/schwartz/2011/10/the-core-rhythem-weve-lost.html"> effective way to get work done.</a> The worst thing you can do as a boss is to insist that your people constantly check their email.</p>
<p><strong>Myth #2: A little bit of anxiety helps us perform better.</strong></p>
<p>Think for a moment about how you feel when you&#8217;re performing at your best. What adjectives come to mind? Almost invariably they&#8217;re positive ones. Anxiety may be a source of energy, and even motivation, but it comes with significant costs.</p>
<p>The more anxious we feel, the less clearly and imaginatively we think, and the more reactive and impulsive we become. That&#8217;s not good for you, and it also has huge implications if you&#8217;re in a supervisory role.</p>
<p>As a boss, your energy has a disproportionate impact on those you lead, by virtue of your authority. Put bluntly, any time your behavior increases someone&#8217;s anxiety — or prompts any negative emotions, for that matter — they&#8217;re less likely to perform effectively.</p>
<p>The more positive your energy is, the more positive their energy is likely to be, and the better the likely outcome.</p>
<p><strong>Myth #3: Creativity is genetically inherited, and it&#8217;s impossible to teach.</strong></p>
<p>In a global economy characterized by unprecedented competitiveness and constant change, nearly every CEO hungers for ways to drive more innovation. Unfortunately, most CEOs don&#8217;t think of themselves as creative, and they share with the rest of us a deeply ingrained belief that creativity is mostly inborn and magical.</p>
<p>Ironically, researchers have developed a surprising degree of consensus about the stages of creativity and how to approach them. Our educational system and most company cultures favor reward the rational, analytic, deductive left hemisphere thinking. We pay scant attention to intentionally cultivating the more visual, intuitive, big picture capacities of the right hemisphere.</p>
<p>As it turns out, the creative process moves back and forth between left and right hemisphere dominance. Creativity is actually about using the whole brain more flexibly. This process unfolds in a far more systematic — and teachable — way than we ordinarily imagine. People can quickly learn to access the hemisphere of the brain that serves them best at each stage of the creative process — and to generate truly original ideas.</p>
<p><strong>Myth #4: The best way to get more work done is to work longer hours.</strong></p>
<p>No single myth is more destructive to employers and employees than this one. The reason is that we&#8217;re not designed to operate like computers — at high speeds, continuously, for long periods of time.</p>
<p>Instead, human beings are designed to pulse intermittently between spending and renewing energy. Great performers — and enlightened leaders — recognize that it&#8217;s not the number of hours people work that determines the value they create, but rather the energy they bring to whatever hours they work.</p>
<p>Rather than systematically burning down our reservoir of energy as the day wears on, as most of us do, intermittent renewal makes it possible to keep our energy steady all day long. Strategically alternating periods of intense focus with intermittent renewal, at least every 90 minutes, makes it possible to get more done, in less time, more sustainably.</p>
<p>Want to test the assumption? Choose the most challenging task on your agenda before you go to sleep each night over the next week. Set aside 60 to 90 minutes at the start of the following day to focus on the activity you&#8217;ve chosen.</p>
<p>Choose a designated start and stop time, and do your best to allow no interruptions. (It helps to turn off your email.) Succeed and it will almost surely be your most productive period of the day. When you&#8217;re done, reward yourself by taking a true renewal break.</p></div>
<p>Tony Schwartz is the president and CEO of The Energy Project and the author of <em><a href="http://www.amazon.com/gp/product/1451610262/">Be Excellent at Anything</a></em>. Become a fan of <a href="http://www.theenergyproject.com/">The Energy Project</a> on <a href="http://facebook.com/theenergyproject">Facebook</a> and connect with Tony at <a href="http://twitter.com/tonyschwartz">Twitter.com/TonySchwartz</a> and <a href="http://twitter.com/energy_project">Twitter.com/Energy_Project</a>.</p>
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		<title>Lose the Bafflegab for Effective Strategy</title>
		<link>http://www.lustiggroup.com/2011/08/lose-the-bafflegab-for-effective-strategy/</link>
		<comments>http://www.lustiggroup.com/2011/08/lose-the-bafflegab-for-effective-strategy/#comments</comments>
		<pubDate>Sun, 21 Aug 2011 00:25:43 +0000</pubDate>
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		<description><![CDATA[Want to Be the Next Apple? Lose the Bafflegab
By Virginia Postrel - Aug 18, 2011
Everybody, it seems, wants to be like Apple Inc. Google Inc. (GOOG) is buying Motorola Mobility Holdings Inc., many observers say, so it can integrate hardware and software to be like Apple (and to enlarge its patent pool).
Last week, Joel Ewanick, [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Want to Be the Next Apple? Lose the Bafflegab</strong><br />
By Virginia Postrel - Aug 18, 2011</p>
<p>Everybody, it seems, wants to be like Apple Inc. Google Inc. (GOOG) is buying Motorola Mobility Holdings Inc., many observers say, so it can integrate hardware and software to be like Apple (and to enlarge its patent pool).</p>
<p>Last week, Joel Ewanick, the global chief marketing officer at General Motors, declared that “it’s time to clearly differentiate our brand and align closer to a true global brand like Apple.” Translation: We want to be like Apple.</p>
<p>Apple has topped Fortune magazine’s list of “Most Admired Companies” four years running. This month it was briefly the most valuable company in the world. Even holding the No. 2 market capitalization is pretty amazing for a company that almost died in 1997, when it was valued at less than $3 billion.<br />
To many people, Apple’s success seems like magic. Others attribute it to cool products, good marketing, and Steve Jobs’s charisma or presentation skills. Critics credit the Apple co- founder’s ability to project a “reality distortion field.”</p>
<p>In his new book “Good Strategy, Bad Strategy: The Difference and Why It Matters,” Richard P. Rumelt, a strategy professor at UCLA’s Anderson School of Management, offers another explanation: the ruthless execution of good strategy.</p>
<p>Strategy is not what many people think it is. It is not a fill-in-the-blanks mission statement blathering about how XYZ Corp. will ethically serve its stakeholders by implementing best-in-class integrated sustainable practices to grow as a global leader while maximizing shareholder value. Such bafflegab is “Dilbert“-fodder that generates cynicism and contempt. It is, at best, a big waste of time.</p>
<p>Neither is strategy a declaration that the ABC Co. will increase sales by 20 percent a year for the next five years, with a profit margin of at least 20 percent. Strategy is not the resolve to hunker down and try harder &#8212; what Kenichi Ohmae of McKinsey criticized in a 1989 Harvard Business Review article as “do more better.” Effort is not strategy. Neither are financial projections. And neither are wishes.</p>
<p>A strategy “is a way of dealing with a high-stakes challenge,” Rumelt told me in an interview. “It’s a way around the obstacles or problems in a difficult situation.”<br />
Every good strategy, he writes, includes what he calls the kernel: a “diagnosis” of the challenge (“What’s going on here?”), a “guiding policy” for dealing with that challenge (the core idea often called a strategy), and a set of “coherent actions” to carry out that policy (the implementation).</p>
<p>For his friend Stephanie’s corner grocery, Rumelt writes, the diagnosis was competition from a large 24-hour supermarket, the guiding policy was “to serve the busy professional who has little time to cook,” and the coherent actions included stocking more prepared meals and opening an extra checkout stand at 5:00 p.m.<br />
This strategy not only told Stephanie what to do but what she had to stop doing. Selling more prepared meals meant taking space away from the munchies for her many student customers. To focus labor expenses on the peak times for her professional customers, she closed earlier, meaning no sales from late-night study breaks. “Strategy is scarcity’s child and to have a strategy, rather than vague aspirations, is to choose one path and eschew others,” writes Rumelt.</p>
<p>A strategy is not a goal like maximizing shareholder value or keeping America safe from terrorism. It’s not even a plan. It is a design &#8212; a coherent approach to defining and solving a particular problem, in which the different elements have to work together.</p>
<p>In this analysis, Steve Jobs is not only a connoisseur and sponsor of good design. He is himself a successful designer &#8212; not of products but of business strategies.<br />
Apple’s recent success has made people forget not only how close the company came to failing but also what Jobs did to turn it around when he returned as chief executive in 1997. He diagnosed Apple’s problem: It was hemorrhaging cash and its product lineup was too diverse, confusing and expensive.</p>
<p>In response, Rumelt explains, Jobs “redesigned the whole business logic around a simplified product line sold through a limited set of outlets.” He cut product offerings down to two: a desktop and a laptop, and no peripherals. He moved most manufacturing to Taiwan, cut software development, and eliminated all but one national retailer, opening a Web store to sell directly to consumers.</p>
<p>And, yes, Jobs also got Microsoft Corp. (MSFT) to invest $150 million in Apple and to commit to continuing to make Mac versions of key software. But that agreement wouldn’t have helped much without the rest of the strategy. “I don’t know how he learned that ruthlessness,” Rumelt says. But it worked.</p>
<p>What Jobs did not do, the book suggests, is equally telling. He avoided all the management responses that masquerade as strategies. “He did not announce ambitious revenue or profit goals; he did not indulge in messianic visions of the future,” Rumelt writes. “And he did not just cut in a blind ax-wielding frenzy.”</p>
<p>The organization’s new, coherent design bought the company time and gave it a clear identity on which to build. Apple’s gutsy decision to open its own retail stores in 2001 made sense only in the context of its new strategy.</p>
<p>Rumelt, who is a business consultant as well as one of the most-cited scholars in his field, met Jobs in 1998, while working for Telecom Italia SpA. (TIT) Rumelt congratulated Jobs on the turnaround but expressed skepticism about Apple’s chances of overcoming the Windows-Intel lock on personal computers. “What are you going to do in the longer term?” Rumelt asked. “What’s the strategy?”</p>
<p>Jobs, he recalls, “just smiled and said, ‘I am going to wait for the next big thing.’”</p>
<p>Jobs recognized that Apple couldn’t change the realities of the PC business. It needed a change in the environment that would make possible a new strategy, oriented toward growth this time rather than survival. He found that opportunity with the iPod and online music.</p>
<p>“Strategy is not a magic potion for overcoming any obstacle,” says Rumelt. “The part that’s hard to write about, that people reject, that they don’t want to hear me say, is that you may be facing an obstacle you can’t deal with. Choose a different obstacle. Play games you can win.”</p>
<p>Rumelt says he was motivated to write his book in part because he believes “bad strategy” &#8212; or, perhaps more accurately, pseudo-strategy or even anti-strategy &#8212; has become increasingly pervasive, not only in business but in all sorts of non-commercial organizations. Feeling obliged to articulate a “strategy” (or compelled to by orders from the board or Congress), people cook up statements that lack the clear-eyed analysis, real choices and coherent actions that good strategy demands.</p>
<p>For example, in 2008 the Los Angeles Unified School District adopted seven “key strategies,” including to “build school and District leadership teams that share common beliefs, values and high expectations for all adults and students and that support a cycle of continuous improvement to ensure high- quality instruction in their schools.”</p>
<p>That is a hope, a goal, or perhaps a prescription for North Korean-style totalitarian conformity. Whatever it is, the statement is not a strategy. It offers no guide to action. It is all too typical of “strategy” &#8212; in the private sector as well as the government, in huge multinational corporations and small local charities.</p>
<p>Bad strategy, Rumelt writes, goes wrong in four common ways. Many bad strategies are just superficial nonsense expressed in big words, which Rumelt very politely calls “fluff.” Others fail to define the challenge. Some mistake goals or wishes, for strategy. And some set impossible objectives rather than focusing on modest but achievable ones.<br />
Even when it doesn’t lead to bad decision-making, Rumelt argues, formulating bad strategy hurts organizations. “You use up the psychological and intellectual resources that could be used for figuring out what we should actually be doing around here, creating these things,” he told me. “If the very top management of the company puts together a retreat for the top 50 executives and what they come out with is a financial forecast, that’s a misuse of the knowledge and energy in the group.”</p>
<p>So if you really want to be like Apple, drop the fluff- filled vision statements and magical wishes. Pretend your company’s existence is at stake, coldly evaluate the environment, and make choices. Stop thinking of strategy as meaningless verbiage or financial goals and treat it as a serious design challenge.<br />
(Virginia Postrel is a Bloomberg View columnist. The opinions expressed are her own.)</p>
<p>To contact the writer of this article: Virginia Postrel at vp@dynamist.com.<br />
To contact the editor responsible for this article: Tobin Harshaw at tharshaw@bloomberg.net</p>
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		<title>Initiating Relationships at Work</title>
		<link>http://www.lustiggroup.com/2011/08/initiating-relationships-at-work/</link>
		<comments>http://www.lustiggroup.com/2011/08/initiating-relationships-at-work/#comments</comments>
		<pubDate>Thu, 04 Aug 2011 15:08:05 +0000</pubDate>
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		<description><![CDATA[ 
 
 
 
Why It&#8217;s Important to Initiate Relationships at Work
Employees who are the most unwilling to develop workplace friendships seem to be the least likely to be promoted, according to research by Shawn Achor, author of The Happiness Advantage.
In a blog post on HBR.org, he says he divided employees into quartiles on the [...]]]></description>
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<h3>Why It&#8217;s Important to Initiate Relationships at Work</h3>
<p class="MsoNormal">Employees who are the most unwilling to develop workplace friendships seem to be the least likely to be promoted, according to research by Shawn Achor, author of <em>The Happiness Advantage</em>.</p>
<p class="MsoNormal">In a blog post on HBR.org, he says he divided employees into quartiles on the basis of their willingness to initiate work relationships, such as by inviting coworkers out for drinks.</p>
<p class="MsoNormal">Just <strong><span style="font-family: mceinline;">5%</span></strong> of the bottom quartile were extremely engaged in their work, and just <span style="font-family: mceinline;"><strong>7%</strong></span> had been promoted in the past year.</p>
<p class="MsoNormal">About<span style="font-family: mceinline;"><strong> 40%</strong></span> of employees in the other quartiles had received promotions.</p>
<p class="MsoNormal">
<p class="MsoNormal"><a href="http://blogs.hbr.org/cs/2011/07/what_giving_gets_you_at_the_of.html">Source: What Giving Gets You at the Office </a></p>
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		<title>Are You Coachable?</title>
		<link>http://www.lustiggroup.com/2011/07/are-you-coachable/</link>
		<comments>http://www.lustiggroup.com/2011/07/are-you-coachable/#comments</comments>
		<pubDate>Sat, 30 Jul 2011 21:19:04 +0000</pubDate>
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		<description><![CDATA[By Timothy R. Clark, Deseret News
Published: Monday, July 18, 2011 7:05 a.m. MDT


Coachability is the willingness to be corrected and to act on that correction. When we are coachable, we are prepared to be wrong. We can withstand a high degree of candor. We are willing to let others evaluate — and perhaps even plumb the [...]]]></description>
			<content:encoded><![CDATA[<p>By Timothy R. Clark, Deseret News<br />
<a href="http://www.deseretnews.com/article/705387699/Are-you-coachable.html">Published: Monday, July 18, 2011 7:05 a.m. MDT</a></p>
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<p>Coachability is the willingness to be corrected and to act on that correction. When we are coachable, we are prepared to be wrong. We can withstand a high degree of candor. We are willing to let others evaluate — and perhaps even plumb the depths of our performance because we understand that the journey of personal development cannot be traveled alone. We understand that our first fiduciary obligation is to ourselves, and that obligation is to gain accurate self-knowledge and then take the next step of progress. For the highly coachable, feedback, as the chalkboard aphorism goes, really is the breakfast of champions.</p>
<p>Thoreau observed, “It is as hard to see oneself as to look backwards without turning around.” I’m inclined to agree, because I observe many leaders who are in diapers in their understanding of themselves.</p>
<p>The uncoachable seem incurious. Privately, they are either smug or insecure, which makes them dodgy and impenetrable. They don’t want to touch the cold stone of reality. They bristle at unvarnished feedback. They are too sure of themselves to listen. They travel down avenues of self-importance or self-doubt. Those on the pride side of the line want to be the only noodle in the soup. They want people to be lap dogs of validation. They refuse to acknowledge that there are people wise in perception all around who have the precious gift of guidance to give. They can’t bear the thought of bad press or the possibility that someone might find a cockroach behind the wall. They prefer polite society, cocktail-party talk, fulsome praise and a fabled reality. They don’t speak truth to the power of themselves. The juice is not worth the squeeze.</p>
<p>I have come to the conclusion that coachability is often the single most important factor that separates good leaders from great ones. I see quite a few good leaders. I see precious few great ones. Why? Is it intellect or talent? Is it passion or drive? I think much of it has to do with an unwillingness to receive guidance and direction. Very often executives believe they have graduated from the ranks of those who need help. It’s often that belief that is the final obstacle that separates individuals from achieving their true potential. I have yet to meet a person who didn&#8217;t need coaching, and I stand first in line. Those who think they don&#8217;t are dangerously mistaken.</p>
<p>As a term, coachability has not officially entered the lexicon of American usage. But it should and perhaps it will at some point, because coachability is not just teachability. It’s not just a willingness to learn. It’s a willingness to unlearn and change. Coachability is a moral capacity that allows a person to accept feedback, acknowledge faults, limitations and deficiencies, and act on the new information. Coachability is a relevant concept everywhere — at home, in the workplace and even on the battlefield.</p>
<p>Gen. David Petraeus explains, “On every bit of guidance I give, the last instruction is: Learn and adapt. We also work very hard on being first to the truth. That’s a powerful admonition. First of all, we’re going to tell the truth. We’re not going to put lipstick on pigs. We’re going to be absolutely 100 percent forthright and brutally honest — with not just ourselves and with our subordinates and our superiors, but with the press.”</p>
<p>Leadership is indeed a process of self-discovery, but it must be aided self-discovery. We all have blind spots that can seriously impair our performance. Or we may have glaring weaknesses that we can’t overcome on our own. King George VI suddenly ascended the throne after the scandalous abdication of his brother. Thankfully, the monarch was coachable enough to seek out help for his debilitating speech impediment. That mixture of courage and humility was the key to his success.</p>
<p>In his masterpiece “Recessional,” Rudyard Kipling expresses the boastful pride and mournful regret that come from a nation’s rise and fall. Kipling could see that Victorian England would fall into inevitable decline, as is the fate of all empires. Yet he was not mourning the loss of empire, but a more serious loss — the ability to be coachable, to learn, unlearn and change.</p>
<p>“The tumult and the shouting dies; the captains and the kings depart: Still stands thine ancient sacrifice, an humble and a contrite heart. Lord God of Hosts, be with us yet, Lest we forget, lest we forget!&#8221;</p>
<pre><em>Timothy R. Clark, Ph.D., is an author, international management consultant, former two-time CEO,
Fulbright Scholar at Oxford University and Academic all-American football player at BYU.
His latest two books are "The Leadership Test" and "Epic Change."
E-mail: trclark@trclarkpartners.com
</em><em>© 2011 Deseret News Publishing Company | All rights reserved</em></pre>
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		<title>The Human Energy Crisis</title>
		<link>http://www.lustiggroup.com/2011/06/the-human-energy-crisis/</link>
		<comments>http://www.lustiggroup.com/2011/06/the-human-energy-crisis/#comments</comments>
		<pubDate>Wed, 08 Jun 2011 15:56:22 +0000</pubDate>
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		<description><![CDATA[Mike Prokopeak -  6/8/11
To boost organizational performance, pay attention to how employees create and manage energy. Learning and innovation will benefit as a result.


There’s an energy crisis facing our organizations. But this crisis can’t be solved by switching to compact fluorescent light bulbs or simply turning up the air conditioning a degree or two. This crisis [...]]]></description>
			<content:encoded><![CDATA[<h1><span style="font-weight: normal; font-size: 13px;"><span class="byline">Mike Prokopeak</span> -  <span class="date">6/8/11</span></span></h1>
<p class="subhead">To boost organizational performance, pay attention to how employees create and manage energy. Learning and innovation will benefit as a result.</p>
<div class="image medium"><img src="https://lh3.googleusercontent.com/-5ulto1wZMhc/Te6Z_OXoHcI/AAAAAAAATTU/3Aq6BuN1C10/s400/human%252520energy.jpg" alt="" /></div>
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<p>There’s an energy crisis facing our organizations. But this crisis can’t be solved by switching to compact fluorescent light bulbs or simply turning up the air conditioning a degree or two. This crisis goes deep into the core of our personal and professional habits, and the resulting fatigue is putting all of us at risk.</p>
<p>“When [individuals and organizations] struggle for energy, they struggle to have life, and if you’re unable to generate the energy that is necessary to meet those demands, some ball is going to drop,” said Jim Loehr, chairman and co-founder of the Human Performance Institute and author of 15 books, including The Power of Full Engagement.</p>
<p>Think of the nurse at the end of a 12-hour shift who faces an emergency situation that requires rapid diagnosis and makes a careless mistake, or the air-traffic controller who nods off while monitoring incoming flights. Physical fatigue creates a risk that directly affects our safety and well-being.</p>
<p>Fatigue also has implications beyond our ability to physically perform on the job. It makes it difficult to connect with and care about others and leads us to be more impatient and detached. It diminishes our ability to focus, be creative and develop innovative and original ideas. It even plays a role in ethical lapses.</p>
<p>“When people are tired [and] they’re in an energy crisis, they don’t hold the line like they should,” Loehr said. “They’re much more easily coerced — maybe just a little or maybe a lot — to the dark side.”</p>
<p>Based on research with high-performing athletes, Loehr and colleagues at the Human Performance Institute have developed recommendations for delivering high performance in the business world. It starts with recognition that human energy, or the lack thereof, has far-reaching implications.</p>
<p>“Take energy out of the equation in business [and] nothing happens,” he said. “Nothing happens until your energy causes something to move.”</p>
<p>While organizations have a number of often expensive programs and incentives aimed at developing technical and leadership skills, they pay comparatively little attention to employees’ energy and health, usually leaving it up to the individual to manage in their personal time. That approach focuses too heavily on the demands made by the organization and too little on how energy is supplied by the individual, with potentially debilitating results.</p></div>
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		<title>The Master Game</title>
		<link>http://www.lustiggroup.com/2011/05/the-master-game/</link>
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		<pubDate>Fri, 20 May 2011 17:39:22 +0000</pubDate>
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From The Master Game by Robert De Ropp
“Seek, above all for a game worth playing.  Such is the advice of the oracle to modern Man.  Having found the game, play it with intensity – play as if your life and sanity depended on it.  (They do depend on it.)…Though nothing means anything and all roads [...]]]></description>
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<p class="MsoNormal"><em>From The Master Game by Robert De Ropp</em></p>
<p class="MsoNormal"><span>“Seek, above all for a game worth playing.  Such is the advice of the oracle to modern Man.  Having found the game, play it with intensity – play as if your life and sanity depended on it.  (They do depend on it.)…Though nothing means anything and all roads are marked “no exit”, yet move as if your movements had some purpose.  If life does not seem to offer a game worth playing, then invent one.  For it must be clear, even to the most clouded intelligence, that any game is better than no game.&#8221;</span></p>
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		<title>Distilling the Wisdom of C.E.O.’s</title>
		<link>http://www.lustiggroup.com/2011/04/distilling-the-wisdom-of-ceo%e2%80%99s/</link>
		<comments>http://www.lustiggroup.com/2011/04/distilling-the-wisdom-of-ceo%e2%80%99s/#comments</comments>
		<pubDate>Sat, 16 Apr 2011 23:25:57 +0000</pubDate>
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By ADAM BRYANT
 Published: April 16, 2011


This article was adapted from “The Corner Office: Indispensable and Unexpected Lessons
From CEOs on How to Lead and Succeed,” by Adam Bryant, author of the weekly “Corner Office”
column in The New York Times. The book, published Tuesday by Times Books, analyzes the
broader lessons that emerge from his interviews with [...]]]></description>
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<p>By ADAM BRYANT<br />
<a href="http://www.nytimes.com/2011/04/17/business/17excerpt.html?_r=2&amp;src=twrhp&amp;pagewanted=all"> Published: April 16, 2011</a></p>
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<div class="inset"><em>This article was adapted from “The Corner Office: Indispensable and Unexpected Lessons<br />
From CEOs on How to Lead and Succeed,” by </em>Adam Bryant<em>, author of the weekly “Corner Office”<br />
column in </em>The New York Times<em>. The book, published Tuesday by Times Books, analyzes the<br />
broader lessons that emerge from his interviews with more than 70 leaders.</em></div>
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<h3>Corner Office</h3>
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<p class="summary">Every Sunday, Adam Bryant talks with top executives about the challenges of leading and managing. In his new book, &#8220;<a href="http://us.macmillan.com/thecorneroffice">The Corner Office</a>&#8221; (Times Books), he analyzes the broader lessons that emerge from his interviews with more than 70 leaders.</p>
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<p class="caption"><em>Nell Minow of the Corporate Library says she looks for “passionate curiosity,” an infectious sense of fascination with which some people approach life.</em></p>
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<h6 class="credit"><span style="font-weight: normal; font-size: 13px;"><em>“Big prizes are found when you can ask a question that challenges the corporate orthodoxy,” says Andrew Cosslett of InterContinental Hotels.</em></span></h6>
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<p class="caption"><em>“I like hiring people who have overcome adversity,” says Nancy McKinstry, chief of Wolters Kluwer. “Perseverance is really important.”</em></p>
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<p class="caption"><em>Jen-Hsun Huang, chief executive of Nvidia, prizes confidence: “When you have a difficult situation, some people just take it and run with it.”</em></p>
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<p class="caption"><em>“One of the things that I characterize as fearlessness is seeing an opportunity, even though things are not broken,” says Ursula Burns, C.E.O. of Xerox.</em></p>
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<p class="caption"><em>George Barrett, chief executive of Cardinal Health, says managers must see how people react to one another, not just how they act.</em></p>
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<p>IMAGINE 100 people working at a large company. They’re all middle managers, around 35 years old. They’re all smart. All collegial. All hard-working. They all have positive attitudes. They’re all good communicators.</p>
<p>So what will determine who gets the next promotion, and the one after that? Which of them, when the time comes, will get that corner office?</p>
<p>In other words, what does it take to lead an organization — whether it’s a sports team, a nonprofit, a start-up or a multinational corporation? What are the X factors?</p>
<p>Interviews I conducted with more than 70 chief executives and other leaders for <a title="An archive of the columns." href="http://projects.nytimes.com/corner-office">Corner Office</a> in The New York Times point to five essentials for success — qualities that most of those C.E.O.’s share and look for in people they hire.</p>
<p>The good news: these traits are not genetic. It’s not as if you have to be tall or left-handed. These qualities are developed through attitude, habit and discipline — factors that are within your control. They will make you stand out. They will make you a better employee, manager and leader. They will lift the trajectory of your career and speed your progress.</p>
<p>These aren’t theories. They come from decades of collective experience of top executives who have learned firsthand what it takes to succeed. From the corner office, they can watch others attempt a similar climb and notice the qualities that set people apart. These C.E.O.’s offered myriad lessons and insights on the art of managing and leading, but they all shared five qualities: Passionate curiosity. Battle-hardened confidence. Team smarts. A simple mind-set. Fearlessness.</p>
<p>What follows are excerpts from chapters on each of them.</p>
<p><strong>Passionate Curiosity</strong></p>
<p>Many successful chief executives are passionately curious people. It is a side of them rarely seen in the media and in investor meetings, and there is a reason for that. In business, C.E.O.’s are supposed to project confidence and breezy authority as they take an audience through their projections of steady growth. Certainty is the game face they wear. They’ve cracked the code.</p>
<p>But get them away from these familiar scripts, and a different side emerges. They share stories about failures and doubts and mistakes. They ask big-picture questions. They wonder why things work the way they do and whether those things can be improved upon. They want to know people’s stories, and what they do.</p>
<p>It’s this relentless questioning that leads entrepreneurs to spot new opportunities and helps managers understand the people who work for them, and how to get them to work together effectively. It is no coincidence that more than one executive uttered the same phrase when describing what, ultimately, is the C.E.O.’s job: “I am a student of human nature.”</p>
<p>The C.E.O.’s are not necessarily the smartest people in the room, but they are the best students — the letters could just as easily stand for “chief education officer.”</p>
<p>“You learn from everybody,” said <a title="The Corner Office column about him." href="http://www.nytimes.com/2009/09/06/business/06corner.html">Alan R. Mulally</a>, the chief executive of the <a class="meta-org" title="More information about Ford Motor Company (F)" href="http://topics.nytimes.com/top/news/business/companies/ford_motor_company/index.html?inline=nyt-org">Ford Motor Company</a>. “I’ve always just wanted to learn everything, to understand anybody that I was around — why they thought what they did, why they did what they did, what worked for them, what didn’t work.”</p>
<p>Why “passionate curiosity”? The phrase is more than the sum of its parts, which individually fall short in capturing the quality that sets these C.E.O.’s apart. There are plenty of people who are passionate, but many of their passions are focused on just one area. There are a lot of curious people in the world, but they can also be wallflowers.</p>
<p>But “passionate curiosity” — a phrase used by <a title="The Corner Office column about her." href="http://www.nytimes.com/2009/04/19/business/19corner.html">Nell Minow</a>, the co-founder of the Corporate Library — better captures the infectious sense of fascination that some people have with everything around them.</p>
<p>Passionate curiosity, Ms. Minow said, “is indispensable, no matter what the job is. You want somebody who is just alert and very awake and engaged with the world and wanting to know more.”</p>
<p>Though chief executives are paid to have answers, their greatest contributions to their organizations may be asking the right questions. They recognize that they can’t have the answer to everything, but they can push their company in new directions and marshal the collective energy of their employees by asking the right questions.</p>
<p>“In business, the big prizes are found when you can ask a question that challenges the corporate orthodoxy,” said<a title="The Corner Office column about him." href="http://www.nytimes.com/2010/04/04/business/04corner.html">Andrew Cosslett</a>, the C.E.O. of the InterContinental Hotels Group. “In every business I’ve worked in, there’s been a lot of cost and value locked up in things that are deemed to be ‘the way we do things around here.’ So you have to talk to people and ask them, ‘Why do you do that?’ ”</p>
<p>It’s an important lesson. For all the furrowed-brow seriousness that you often encounter in the business world, some of the most important advances come from asking, much like a persistent 5-year-old, the simplest questions. Why do you do that? How come it’s done this way? Is there a better way?</p>
<p><strong>Battle-Hardened Confidence</strong></p>
<p>Some qualities are easier to spot than others. Passionate curiosity? It’s there for all to see. There’s an energy from people who have it. Other qualities are tougher to discern, especially the ability to handle adversity. Some people embrace adversity, even relish it, and they have a track record of overcoming it. They have battle-hardened confidence.</p>
<p>If there were some test to find out whether a person had this quality, it would be a huge moneymaker. But people, and companies, reveal how they deal with adversity only when they are faced with potential or real failure, and the status quo is not an option.</p>
<p>The best predictor of behavior is past performance, and that’s why so many chief executives interview job candidates about how they dealt with failure in the past. They want to know if somebody is the kind of person who takes ownership of challenges or starts looking for excuses.</p>
<p>“I think hiring great people remains extremely, extremely hard,” said <a title="The Corner Office column about him." href="http://www.nytimes.com/2010/06/06/business/06corner.html">Jen-Hsun Huang</a> of <a class="meta-org" title="More information about NVIDIA Corporation" href="http://topics.nytimes.com/top/news/business/companies/nvidia_corporation/index.html?inline=nyt-org">Nvidia</a>. “You can never really tell how somebody deals with adversity. When you have a difficult situation, some people just take it and run with it. Some people see adversity and they cower, as talented as they are. You could ask them about the adversity they had in the past, but you never really know the intensity of that adversity.”</p>
<p>Many C.E.O.’s seem driven by a strong work ethic forged in adversity. As they moved up in organizations, the attitude remained the same — this is my job, and I’m going to own it. Because of that attitude, they are rewarded with more challenges and promotions.</p>
<p>“I like hiring people who have overcome adversity, because I believe I’ve seen in my own career that perseverance is really important,” said <a title="The Corner Office column about her." href="http://www.nytimes.com/2009/12/13/business/13corner.html">Nancy McKinstry</a>, the chief executive of Wolters Kluwer, the Dutch publishing and information company. “I will ask them directly: ‘Give me an example of some adverse situation you faced, and what did you do about it, and what did you learn from it?’ The people I’ve hired who have had that ability to describe the situation have always worked out, because they’re able to sort of fall down, dust themselves off, and keep fighting the next day.”</p>
<p>The chief executives’ stories help bring to life a concept known as “locus of control.” In general, it refers to people’s outlooks and beliefs about what leads to success and failure in their lives. Do they tend to blame failures on factors they cannot control, or do they believe they have the ability to shape events and circumstances by making the most of what they can control? It’s a positive attitude mixed with a sense of purpose and determination. People who have it will take on, and own, any assignment thrown their way. They say those words that are music to a manager’s ears: “Got it. I’m on it.”</p>
<p><strong>Team Smarts</strong></p>
<p>At some point, the notion of being a team player became devalued in corporate life. It has been reduced to a truism — I work on a team, therefore I am a team player. It’s a point captured <a title="The cartoon." href="http://www.cartoonstock.com/newscartoons/cartoonists/mba/lowres/mban1418l.jpg">in a cartoon</a>, by Mike Baldwin, in which an interviewer says to a job candidate: “We need a dedicated team player. How are you at toiling in obscurity?”</p>
<p>The most effective executives are more than team players. They understand how teams work and how to get the most out of the group. Just as some people have street smarts, others have team smarts.</p>
<p><a title="The Corner Office column about him." href="http://www.nytimes.com/2010/01/31/business/31corner.html">Mark Pincus</a>, the C.E.O. of the Zynga Game Network, the online gaming company, said he learned lessons about teamwork playing soccer in school. Even today, when he plays in Sunday-morning games, he said, he can spot people who would be good hires because of how they play.</p>
<p>“One is reliability,” he said. “There are certain people you just know are not going to make a mistake, even if the other guy’s faster than they are, or whatever.  And are you a playmaker? There are people who have this kind of intelligence, and they can make these great plays. It’s not that they’re star players, but they will get you the ball and then be where you’d expect to put it back to them. It’s like their heads are really in the game.”</p>
<p>Team smarts is also about having good “peripheral vision” for sensing how people react to one another, not just how they act.</p>
<p><a title="The Corner Office column about him." href="http://www.nytimes.com/2010/08/15/business/15corner.html">George S. Barrett</a>, the chief executive of <a class="meta-org" title="More information about Cardinal Health Inc" href="http://topics.nytimes.com/top/news/business/companies/cardinal_health_inc/index.html?inline=nyt-org">Cardinal Health</a>, described an example of how he assessed managers when he moved into a new role.</p>
<p>“We were sitting with a group of about 40 to 50 managers, and people were standing up to raise certain issues,” he recalled. “And I watched this one executive. People were riveted to him, really listening and engaged. And then this other executive addressed the group, and I watched everyone’s eyes. And their eyes went back down to their tables. It was a clear signal that said, ‘You’ve lost us.’ So sometimes you don’t know what the messages are that you’re going to get, but you have to look for them. They come from your peripheral vision.”</p>
<p>Companies increasingly operate through ad hoc teams. Team smarts refers to the ability to recognize the players the team needs and how to bring them together around a common goal.</p>
<p>“Early on, I was wowed by talent, and I was willing to set aside the idea that this person might not be a team player,” said <a title="The Corner Office column about her." href="http://www.nytimes.com/2009/10/04/business/04corner.ready.html">Susan Lyne</a>, chairman of the Gilt Groupe. “Now, somebody needs to be able to work with people — that’s No. 1 on the list. I need people who are going to be able to build a team, manage a team, recruit well and work well with their peers. The people who truly succeed in business are the ones who actually have figured out how to mobilize people who are not their direct reports.”</p>
<p><strong>A Simple Mind-Set</strong></p>
<p>There is a stubborn disconnect in many companies. Most senior executives want the same thing from people who present to them: be concise, get to the point, make it simple. Yet few people can deliver the simplicity that many bosses want. Instead, they mistakenly assume that the bosses will be impressed by a long PowerPoint presentation that shows how diligently they researched a topic, or that they will win over their superiors by talking more, not less.</p>
<p>Few things seem to get C.E.O.’s riled up more than lengthy PowerPoint presentations. It’s not the software they dislike; that’s just a tool. What irks them is the unfocused thinking that leads to an overlong slide presentation. There is wide agreement it’s a problem: “death by PowerPoint” has become a cliché.</p>
<p>If so many executives in positions of authority are clear about what they want, why can’t they get the people who report to them to lose the “Power” part of their presentations and simply get to the “Point”?</p>
<p>There are a few likely explanations. A lot of people have trouble being concise. Next time you’re in a meeting, ask somebody to give you the 10-word summary of his or her idea. Some people can do a quick bit of mental jujitsu, and they’ll summarize an idea with a “Here’s what’s important &#8230;” or “The bottom line is &#8230; .” Others will have trouble identifying the core point.</p>
<p>Another possible explanation is that a lag exists in the business world. There was a time when simply having certain information was a competitive advantage. Now, in the Internet era, most people have easy access to the same information. That puts a greater premium on the ability to synthesize, to connect dots in new ways and to ask simple, smart questions that lead to untapped opportunities.</p>
<p>“I’d love to teach a course called ‘The Idea,’ ” said <a title="The Corner Office column about her." href="http://www.nytimes.com/2009/05/31/business/31corner.html">Dany Levy</a>, the founder of<a href="http://DailyCandy.com/" target="_">DailyCandy.com</a>. “Which is, basically, so you want to start a company, how’s it going to work? Let’s figure it out: just a very practical plan, but not a business plan, because I feel like business plans now feel weighty and outdated. It seems, back in the day, that the longer your business plan was, the more promising it was going to be. And now, the shorter your business plan is, the more succinct and to the point it is, the better. You want people to get why your business is going to work pretty quickly.”</p>
<p><a title="The Corner Office column about him." href="http://www.nytimes.com/2009/05/17/business/17corner.html">Steven A. Ballmer</a>, the C.E.O. of <a class="meta-org" title="More information about Microsoft Corporation (MSFT)" href="http://topics.nytimes.com/top/news/business/companies/microsoft_corporation/index.html?inline=nyt-org">Microsoft</a>, said he understood the impulse in presentations to share all the underlying research that led to a conclusion. But he changed the way he runs meetings to get to the conclusion first.</p>
<p>“The mode of Microsoft meetings used to be: You come with something we haven’t seen in a slide deck or presentation,” he said. “You deliver the presentation. You probably take what I will call ‘the long and winding road.’ You take the listener through your path of discovery and exploration, and you arrive at a conclusion.</p>
<p>“I decided that’s not what I want to do anymore. I don’t think it’s efficient. So most meetings nowadays, you send me the materials and I read them in advance. And I can come in and say: ‘I’ve got the following four questions. Please don’t present the deck.’ That lets us go, whether they’ve organized it that way or not, to their recommendation. And if I have questions about the long and winding road and the data and the supporting evidence, I can ask them. But it gives us greater focus.”</p>
<p><strong>Fearlessness</strong></p>
<p>Are you comfortable being uncomfortable? Do you like situations where there’s no road map or compass? Do you start twitching when things are operating smoothly, and want to shake things up? Are you willing to make surprising career moves to learn new skills? Is discomfort your comfort zone?</p>
<p>In other words, are you fearless?</p>
<p>Risk-taking is often a quality associated with entrepreneurs, the kind of people who make bet-the-farm wagers on a new idea. But risk-taking doesn’t quite capture the quality that many C.E.O.’s embody and look for and encourage in others.</p>
<p>With the business world in seemingly endless turmoil, maintaining the status quo — even when things appear to be working well — is only going to put you behind the competition. So when chief executives talk about executives on their staffs who are fearless, there is a reverence in their voices. They wish they could bottle it and pass it out to all their employees. They’re looking for calculated and informed risk-taking, but mostly they want people to do things — and not just what they’re told to do.</p>
<p>“One of the things that I characterize as fearlessness is seeing an opportunity, even though things are not broken,” said <a title="An article about her." href="http://www.nytimes.com/2010/02/21/business/21xerox.html?pagewanted=all">Ursula M. Burns</a>, the C.E.O. of Xerox. “Someone will say: ‘Things are good, but I’m going to destabilize them because they can be much better and should be much better. We should change this.’ The easiest thing to do is to just keep it going the way it’s going, especially if it’s not perfect but it’s not broken. But you have to be a little bit ahead of it, and you have to try to fix it well before you have to. Companies get into trouble when they get really complacent, when they settle in and say, ‘O.K., we’re doing O.K. now.’ ”</p>
<p>Many executives said fearlessness was one of the top qualities they’re looking for when they were interviewing job candidates.</p>
<p>“Specifically, in this culture I have to have people who not only can manage change but have an appetite for it,” said <a title="The Corner Office column on her." href="http://www.nytimes.com/2009/11/15/business/15corner.html">Mindy F. Grossman</a>, the C.E.O. of HSN, the parent company of Home Shopping Network. “They tend to be more intellectually curious, so they don’t just have vertical climbs. I ask for those stories. I love hearing them and it gives me a real sense of the person.”</p>
<p>Like the other four keys to success, fearlessness is an attitude, and because attitude is one of the few things over which everyone has complete control, it is a character trait that can be developed. It can be fostered with a simple approach to taking more risks.</p>
<p>Chief executives advise that you will be rewarded for fearlessness, because so few people live that way and bring this attitude to work. It is risky. You may unsettle people by shaking up the status quo. But if you have the best interests of the organization in mind, you can unlock new opportunities for the company and for yourself.</p>
<p>These five qualities help determine who will be chosen for bigger roles and more responsibility. Those promotions will inevitably bring challenges that require learning through trial and error.</p>
<p>C.E.O.’s can act as mentors to speed people along that learning curve. They may not develop silver-bullet theories, but they are experts in leadership because they practice it daily. And many of them have spent years honing their leadership styles, studying what works and what doesn’t, and then teaching others.</p>
<p>Chief executives face criticism from many corners, and it is often deserved. But there is no arguing that they have achieved a great deal.</p>
<p>Through their stories, lessons and insights, they have much to offer beyond the hard numbers.</p></div>
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		<title>Why Leadership Programs Don’t Work (Hint: It’s Not the Coach)</title>
		<link>http://www.lustiggroup.com/2011/04/why-leadership-programs-don%e2%80%99t-work-hint-it%e2%80%99s-not-the-coach/</link>
		<comments>http://www.lustiggroup.com/2011/04/why-leadership-programs-don%e2%80%99t-work-hint-it%e2%80%99s-not-the-coach/#comments</comments>
		<pubDate>Mon, 11 Apr 2011 02:57:15 +0000</pubDate>
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		<description><![CDATA[From BNET
By Kelly Goldsmith and Marshall Goldsmith &#124; March 16, 2011
When I think about the effectiveness of corporate leadership development programs , I think of a piece I read by David Brooks, the New York Times columnist, about education reform in this country.  He noted that billions have been poured into impressive, new school programs, most [...]]]></description>
			<content:encoded><![CDATA[<p><span class="host fancy s-7 c-1 left-1"><a href="http://www.bnet.com/blog/marshall-goldsmith/why-leadership-programs-don-8217t-work-hint-it-8217s-not-the-coach/300">From BNET</a></span></p>
<p><span class="host fancy s-7 c-1 left-1"><em>By Kelly Goldsmith and Marshall Goldsmith | March 16, 2011</em></span></p>
<p>When I think about the effectiveness of corporate leadership development programs , I think of a piece I read by David Brooks, the New York Times columnist, about education reform in this country.  He noted that billions have been poured into impressive, new school programs, most with negligible effect. When schools have produced dramatic gains, it’s been because the students care, the teachers care, and the parents care.</p>
<p>In other words, it’s not about how elaborate the program is–it’s about the people.</p>
<p>When it comes to corporate leadership programs, I’ll go one step further: it’s not about the quality of the program, or even the coach–it’s all about YOU.  How engaged are you in learning to become a better leader?</p>
<p>A few years ago Howard Morgan, the executive search consultant, and I studied eight different companies and 86,000 participants, 11,000 of whom were leaders. Often, when companies have measured the success of executive coaching programs, they’ve asked the participants to rate the instructor, the room, even the food. Howard and I wanted to gauge satisfaction by how much long term change was produced, as judged by the stakeholders: the people who actually work with the leaders themselves.</p>
<p>So in our study, every leader focused on one to three specific areas of improvement, received feedback through a 360 process, and was then asked to discuss what he/she learned with coworkers. We also asked co-workers to assess whether this person became a more effective leader.</p>
<p>The results:</p>
<ul>
<li>When the leader had no follow up, nothing changed. When people said, ‘My colleague went to this program, but he didn’t talk to me about it,” it was a complete waste of time.</li>
<li>With a little follow up with co-workers, there was some improvement.</li>
<li>With a lot of follow up–consistent, periodic check-ins with a colleague–the results went through the roof.</li>
</ul>
<p>The bottom line: It’s all about you, not the coach, not the book, not the program. If you’re reading a book or listening to lectures on leadership, but you don’t actually do the work and it’s like watching Arnold Schwarzenegger lift weights–you’re not going to get muscles. That’s why we later wrote an article, based on this study, called, “Leadership is a Contact Sport.” To become a better leader, you must have the fire within to change, do the actual work, and–this is key–have the humility and courage to discuss your progress with a colleague.</p>
<p>Yes, a coach can help you, but the key variable is you, and your relationship to the people around you.</p>
<p>Have you had a successful coaching experience? What made the difference for you?</p>
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